Tag: Audience

DEVELOPING MY PROTOTYPE – THE DA

Hey guys, welcome back to Capture By Kayla. A lot has grown from when I first ideated my DA idea of creating social media accounts and a blog on the platforms of Instagram, YouTube, and WordPress. However, the DA’s aim of providing audiences insight into the creative process behind content creation, focusing on digitally visual … Continue reading DEVELOPING MY PROTOTYPE – THE DA

Representation & Interpretation

Complex Image Reading Representation and interpretation is an interesting aspect in today's communication and media. It is all around us and has evolved to engage an active, rather than previously passive audience. Audiences, acting as decoders of various material, have become more sceptical of information and how it is represented. We question, research and interpret … Continue reading Representation & Interpretation