Autoethnographic Research Project

Hey guys, welcome back to my blog! Over the past few months I have been conducting an authoethnographic research project. I have made this into a blog series consisting of 3 parts: The FollowerThe InfluencerThe Marketer My research series follows my in-depth experience on the platform of the pop-cultural social media app, Instagram. I want … Continue reading Autoethnographic Research Project

Project Pitch

Ethnography Project & Digital Artefact Hey, welcome back! Check out my project pitch below! https://youtu.be/s0PXEDCmdls I have decided to focus on this topic of Instagram branding and marketing as I am currently completing a double major in Marketing and Visual Communication Design, and hence find the topic very intriguing and relevant for my future career. … Continue reading Project Pitch

RESEARCH & ETHICS

Ethnography Project Hey, welcome back! My ethnography project has involved picking a media niche, narrowing down a field site and constructing my research process, but now I need to consider the ethical side of things. All research needs to be mindful of the ethical issues involved in both the process of conducting research and its … Continue reading RESEARCH & ETHICS

Research Process

Ethnography Project Hey, welcome back! In my two previous blog posts, I determined my media niche of branding and narrowed and mapped my field site. I am now at the stage of developing and planning out my research process. The research process enables me to collect data to reveal the interactions and network within my … Continue reading Research Process

The DA – A Contextual Essay

Hey, Welcome back! For my DA I produced a YouTube, Instagram and Twitter account under the name, ‘Capture By Kayla’. The aim of this ‘brand’ is to provide audiences with insight into the creative process behind content creation, focusing on digitally visual productions.  The content I published includes both finished products, such as photos (before … Continue reading The DA – A Contextual Essay

Update On Making The DA

Hey guys, welcome back to Capture By Kayla! For the past 3 weeks, I have continued to create and publish online content for my audiences on social media platforms. However, there’s been some alteration to my mediums due to a lack of audience engagement, attraction, and exposure on my WordPress blog. Whilst the idea of … Continue reading Update On Making The DA

Should We Trust The Media?

Media Ownership I myself as quite the basic teen, use media sources and platforms on a daily basis. Predominantly I rely on my social media apps and parents to access the news and pop cultural information. I have done this without any real consideration as to where the information comes from and whether it is … Continue reading Should We Trust The Media?